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Independent product discovery
About IndieTools
A discovery platform for independent products and the people building them.
IndieTools is an indie tools and startup directory with permanent product pages, founder profiles and updates, and PageSpeed and Domain Rating history.
What is IndieTools?
Product pages with context, not another launch-day leaderboard.
IndieTools is an indie tools and startup directory with permanent product pages, founder profiles and updates, and PageSpeed and Domain Rating history. Each public record can connect a product to its maker profiles, categories, technologies, pricing context and updates.
Follow founders and products to see their public updates, releases and changelogs. Recorded mobile PageSpeed measurements and dated Ahrefs Domain Rating history add context where available.
The goal is long-term discovery. A useful product should still be findable after its announcement leaves a social feed. Stable catalogue pages and clear relationships give visitors enough context to evaluate it and give search or AI systems a consistent source to retrieve.
Publication requires a valid product record. Free submissions receive manual review with or without a website badge; Standard and Authority submissions use automated validation after confirmed payment. Payment never guarantees publication or organic ranking, and paid visibility is labelled separately from organic results.
By the numbers
A live view of the public catalogue
- 1,411
- public products
How it works
From URL to durable listing
The workflow keeps publication validation, website badge verification and paid visibility as separate questions. Passing one never pretends to answer the others.
Step 1
Complete the product details
A founder provides the product URL, description, categories, technology, pricing context and the public identity behind the product. Choose Free to submit directly for manual review, or choose a paid listing plan.
Step 2
Choose the publication route
Each owner can publish one Free product over the lifetime of the account. A website badge is optional for Free submission and publication. A Free website link is nofollow by default; a verified badge enables DoFollow. Standard and Authority require payment but do not require a website badge. Existing valid listings remain valid.
Step 3
Complete review or validation
A person reviews Free submissions. Standard and Authority use automated validation after payment; records needing corrections remain private until validation succeeds. A badge is not a product-quality endorsement, and payment cannot buy organic catalogue rank.
Step 4
Stay discoverable after launch
The published record connects the product to its makers, categories, technologies and updates so visitors and machines can retrieve the same facts.
Search and AI access
One public catalogue, several ways to retrieve it.
Public product and founder facts are available as normal web pages and through documented machine interfaces. Stable URLs, explicit entity relationships and structured fields help crawlers and assistants understand what each record is.
These interfaces improve retrieval and citation readiness; they do not guarantee a search ranking or inclusion in any AI answer. Private messages, unpublished submissions and account data are excluded.
AI orientation
A concise map of the site for language models.
Complete public content export
Public products, founders, articles and reference records together in one machine-readable document.
Current AI snapshot
A bounded JSON snapshot generated from public records.
Agent tools
Anonymous, read-only product and founder discovery over MCP.
Terminal access
Search the same public catalogue from scripts and CI.
Public API contract
Discover the versioned REST surface and response schemas.
In the directory
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Business model
Free to list. Paid visibility is explicit.
Browsing and standard product listings are free. Optional purchases fund the platform, but the paid benefit is named and labelled instead of being folded into the organic catalogue without explanation.
See current pricing and benefits- Free
- A permanent reviewed product listing and founder presence, with automatic SEO and public AI discovery. One lifetime Free listing per owner. A website badge is optional: the website link is nofollow by default and becomes DoFollow while a qualifying IndieTools badge remains verified.
- Standard
- $10 one-time per product for automated validation after confirmed payment, a permanent DoFollow website link and no website badge requirement. Add products beyond your lifetime Free listing with automatic SEO and public AI discovery. Authority adds custom SEO fields, a verified product badge, two blog link placements and Featured placement.
- Authority
- $39 one-time for a product upgrade with a permanent DoFollow link, verified product marker, advanced SEO and GEO customization, two contextual DoFollow links in two different relevant blog articles, and one 30-day period of labelled Featured visibility on the homepage and discovery sidebar.
- Affiliate programme
- Partners can earn commission on eligible referred purchases. Attribution and commission records are managed through Affonso.
Editorial standards
How are products and articles published?
IndieTools separates owner-provided product information, publication checks, paid visibility and recorded measurements so readers can judge the evidence behind a listing.
- Product facts come from the listing
- Descriptions, features, pricing, use cases and founder profiles are public information supplied for the listing. They are not independent product tests or endorsements. Missing information is not evidence that a product lacks a feature.
- Publication checks depend on the plan
- Free submissions receive manual review. Standard and Authority submissions use automated validation after confirmed payment. Missing or invalid information requires correction; payment never guarantees publication. Website badges and paid product markers do not certify product quality or legal identity.
- Paid benefits are separate from organic rankings
- Featured placements are labelled. Payment does not change organic Top Products, Speed or Domain Rating rankings. Authority includes two contextual DoFollow links in two different relevant blog articles; these placements do not constitute an independent recommendation.
- Articles retain their attribution and dates
- Article pages show their author or publication, source attribution when recorded, and separate publication and content revision dates. Sponsored articles carry a disclosure. Republish operations do not reset an existing publication date.
What do the rankings and measurements mean?
- Top Products
Weekly editions use measured organic card views and product-page clicks on IndieTools. The score is relative to activity in that edition. It measures discovery activity, not product quality, revenue or overall market popularity.
Top Products methodology- Website speed
Current Speed rankings average two eligible Google PageSpeed mobile lab runs. Results describe the tested page at the recorded time, not real-user field performance. Historical imports retain their stated methodology; compare strategy, dates and sample count before interpreting changes.
Speed methodology and archives- Ahrefs Domain Rating
Domain Rating is a third-party Ahrefs backlink metric on a 0–100 scale. Dated readings and weekly archives provide context. It is not a Google score, a product-quality assessment or a prediction of traffic or search rankings.
Domain Rating methodology- Website SEO comparison
The comparison tool checks fetched public homepage HTML and robots.txt. Its score summarizes the checks that passed; it does not inspect every page, reproduce a search engine index or predict inclusion in an AI answer.
Website comparison scope and limitations
Corrections
How can you report an incorrect fact?
Use the contact page to report an incorrect product fact, attribution, article statement or recorded measurement. Include the canonical IndieTools page URL, identify the exact information in question and provide a primary source or dated evidence for the correction.
For a measurement, include its date and strategy when shown. A later test can differ from an earlier observation without making the historical record incorrect. Report attribution or calculation errors separately from normal changes over time.
Article publication dates and content revision dates describe different events. A correction to article content updates the revision date while retaining its original publication date.
Built and operated by
Cengiz YILMAZ
IndieTools is independently operated. The same person is accountable for product direction, submission standards and support, so corrections, takedowns, data requests and commercial questions have a direct route rather than a fictional department.
Questions
Facts people and agents ask first
Short answers to the identity, review, link and access questions behind the directory.
- What is IndieTools?
- IndieTools is an indie tools and startup directory with permanent product pages, founder profiles and updates, and PageSpeed and Domain Rating history. Public records connect products with founder profiles, categories, technologies and ongoing updates.
- Who is IndieTools for?
- IndieTools is built for people discovering useful software and for independent founders, solo makers and small teams publishing SaaS products, apps, developer tools and software-led courses.
- What does an IndieTools listing cost?
- Free is $0 for one lifetime listing per owner after manual review. A website badge is optional; the website link is nofollow by default and DoFollow while the badge is verified. Standard is $10 one-time and Authority is $39 one-time. Both paid plans use automated validation and do not require a badge. Authority includes 30 days of Featured visibility.
- How are products reviewed?
- Free submissions receive manual review with or without a website badge. Standard and Authority submissions use automated validation after confirmed payment. Validation checks the product record before publication; missing or invalid information requires correction. Payment never guarantees publication.
- How do product badges work?
- A website badge is optional for Free submission and publication. A Free website link is nofollow by default. A qualifying badge grants DoFollow while it remains verified. Existing valid Free listings remain published. Standard and Authority do not require a website badge; Authority also displays a paid product marker. Badges do not certify product quality or legal identity.
- When does a product receive a followed website link?
- A Free listing normally uses a nofollow website link. A qualifying IndieTools badge can earn a followed link while the badge and backlink remain verified. Standard and Authority each grant a permanent followed product-page website link after confirmed payment without requiring a website badge.
- How can AI assistants access IndieTools?
- IndieTools publishes public catalogue data through HTML pages, structured data, llms.txt documents, an AI snapshot, a public REST API, OpenAPI, an MCP server and a CLI. Eligible saved Authority discovery customizations are included in public product context. Private account data, messages and unpublished AI drafts are excluded.
- Does payment affect organic ranking?
- No. Authority benefits and its included Featured placements are labelled and kept separate from organic catalogue ordering. They do not buy editorial approval or organic rank.
- Who runs IndieTools?
- IndieTools is independently operated by Cengiz YILMAZ. Product decisions, review standards and support have a direct route through the contact page.
Build. Grow. Get discovered.
Add the product you are building.
Start one Free product with manual review and an optional website badge, or choose a paid plan with automated validation.